Reddit vs Pinterest Business Model (2026)
Reddit earns most from Advertising (93.6%), while Pinterest earns most from United States And Canada (72.3%). Computed from Reddit 10-K FY2025 and Pinterest 10-K FY2025.
Last checked 2026-10-18 on the official pages.
Amounts in millions of USD. Shares are computed from the filing.
| Revenue line | Value | % of total | Filing |
|---|---|---|---|
| Advertising | $2,062 million ($2.1 billion) | 93.6% | 10-K FY2025 ↗ |
| Other revenue | $140 million | 6.4% | 10-K FY2025 ↗ |
| Total revenue | $2,203 million ($2.2 billion) | — | 10-K FY2025 ↗ |
Amounts in millions of USD. Shares are computed from the filing.
| Revenue line | Value | % of total | Filing |
|---|---|---|---|
| United States And Canada | $3,053 million ($3.1 billion) | 72.3% | 10-K FY2025 ↗ |
| Europe | $779 million | 18.5% | 10-K FY2025 ↗ |
| Rest Of World | $390 million | 9.2% | 10-K FY2025 ↗ |
| Total revenue | $4,222 million ($4.2 billion) | — | 10-K FY2025 ↗ |
Shared business models
Company and model pages
Reddit: Advertising · Licensing and royalties
Pinterest: Advertising
Frequently asked questions
How does Reddit make money?
Reddit makes money mainly from Advertising. Its FY2025 total revenue was $2,203 million ($2.2 billion), with Advertising the biggest disclosed revenue line at $2,062 million ($2.1 billion) and 93.6% of total revenue (computed from the 10-K FY2025). Reddit earns most of its revenue by selling advertising services.
How does Pinterest make money?
Pinterest monetizes its audience primarily through third-party advertising. Its FY2025 total revenue was $4,222 million ($4.2 billion), with United States And Canada the largest reported region at $3,053 million ($3.1 billion) and 72.3% of total revenue (computed from the 10-K FY2025).