HP Inc. vs Apple Business Model (2026)
HP Inc. earns most from Personal Systems (69.7%), while Apple earns most from iPhone (50.4%). Computed from HP Inc. 10-K FY2025 and Apple 10-K FY2025.
Last checked 2026-10-18 on the official pages.
HP Inc.
Amounts in millions of USD. Shares are computed from the filing.
| Revenue line | Value | % of total | Filing |
|---|---|---|---|
| Personal Systems | $38,532 million ($38.5 billion) | 69.7% | 10-K FY2025 ↗ |
| Printing | $16,702 million ($16.7 billion) | 30.2% | 10-K FY2025 ↗ |
| Corporate Investments | $62 million | 0.1% | 10-K FY2025 ↗ |
| Total revenue | $55,295 million ($55.3 billion) | — | 10-K FY2025 ↗ |
Apple
Amounts in millions of USD. Shares are computed from the filing.
| Revenue line | Value | % of total | Filing |
|---|---|---|---|
| iPhone | $209,586 million ($209.6 billion) | 50.4% | 10-K FY2025 ↗ |
| Mac | $33,708 million ($33.7 billion) | 8.1% | 10-K FY2025 ↗ |
| iPad | $28,023 million ($28.0 billion) | 6.7% | 10-K FY2025 ↗ |
| Wearables, Home and Accessories | $35,686 million ($35.7 billion) | 8.6% | 10-K FY2025 ↗ |
| Services | $109,158 million ($109.2 billion) | 26.2% | 10-K FY2025 ↗ |
| Total revenue | $416,161 million ($416.2 billion) | — | 10-K FY2025 ↗ |
Shared business models
Company and model pages
HP Inc.: Hardware plus services · Razor and blades
Apple: Hardware plus services · Subscription
Frequently asked questions
How does HP Inc. make money?
HP Inc. makes money mainly from Personal Systems. Its FY2025 total revenue was $55,295 million ($55.3 billion), with Personal Systems the biggest disclosed revenue line at $38,532 million ($38.5 billion) and 69.7% of total revenue (computed from the 10-K FY2025). HP’s printing supplies are consumable products designed for recurring use with hardware.
How does Apple make money?
Apple makes money mainly from iPhone. Its FY2025 total revenue was $416,161 million ($416.2 billion), with iPhone the biggest disclosed revenue line at $209,586 million ($209.6 billion) and 50.4% of total revenue (computed from the 10-K FY2025). Apple bundles services with its hardware products.